India's data privacy bill may infringe on your freedom of choice
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The Data Protection Bill Could Affect India's Digital Space
The total digital advertising market in India was worth over $10 billion in the year that ended in March 2022. Google and Meta together control a little less than half of India's digital ad market. Attachian Shagnik say that two converging forces may speed up this development. The first is the data protection bill itself,. And the second is the emergence of umbrella corporations.
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