The Business of Content with Simon Owens cover image

Inside Vox Media's podcast strategy

The Business of Content with Simon Owens

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Are You Seeing More and More Brand Advertising?

We we take a very deliberate approach about how you do that. We don't want to inundate our users with a kind of random, i've heard some complaints happ o ands that, like were, they do that too much. Its ear early days. Brands are very, very interested in this medium. They they see the growth numbers. And so there's no question that they're going to increasingly come into this market. It's just kind of off to the races.

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