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Ep. 153, From Complexity To Clarity: An Episode for Facebook Media Buyers

The Smart Marketer Podcast

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How to Make a Successful Ad Campaign

Mark Marketer: There's a lot of winners and losers in Facebook ads. He says sometimes the things that won in the test didn't work in the control environment. If you don't respect your business partner, they're not going to do well by you, he says. The biggest thumb on the scale that you have right now is being a good partner with Facebook.

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