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Murdoch's MLS Gamble
This chapter examines the implications of Rupert Murdoch potentially investing in Major League Soccer instead of the Premier League. It discusses how such a move could have altered the landscape of soccer in the United States, the challenges of competing with established leagues, and the critical role of media partnerships in fostering grassroots support. By analyzing past league developments and cultural barriers, the chapter highlights the transformative power of television in shaping soccer's popularity in America.