The Cult of Peloton
Sounds Like A Cult
Is Peloton a Cult?
Peloton is not exactly like an MLM for multiple reasons. They don't actually require you to recruit anyone but you just want to. And that's because of the sense of transcendence that they create in those shows. Once you get hooked on a workout community, you're gonna wanna evangelize it and all your friends about it.
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