Growing Morning Brew to 2.5 Million Newsletter Subscribers — With Jenny Rothenberg
Send & Grow by SparkLoop
00:00
Rewards
A lot of people now are trying to do refor programmes. And i don't know if it's necessarily always the best growth driver, depending on knowing your brand. If it is something that people would naturally talk about with other people, and it benefits them to have another person in their life who subscribe to it then that's probably a good sign. But maybe it's not necessarily a branded item that they would want. It's going back to my example before, if it's an industry specific news letter or something like that. Maybe they want access to a community of other like minded professionals, or they want to go to an event orSomething like that. So i think it's all
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