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The 1-Page Marketing Plan System with Allan Dib

Business Processes Simplified Podcast

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How to Identify Your Target Audience

Psychographic factors are a good proxy to those. What do they for what do they fear? What prejudices do they have? And so we really want to get into the mind of that san. Visualize what their day's like. Have tey literally have a picture of what they might look like in your office, you know. So visualize them when you're writing copy, when you're creating a marketing campaign,. When you're doing anything that's related to your target market. Really think of them. What's their day like? It's often a lot easier if you are, or have been part of that target market. I've been a business owner and i can speak very authent

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