2min chapter

The Cut cover image

Into It: The Business of Beyoncé (with Sam Sanders)

The Cut

CHAPTER

Biance's New Single Will You Play It Out?

I think everybody was pretty traditional. I stankit. No one was able, or very few, if any, i should say, artists or labels, had gotten right with the fact that something was going to have to change. People only listen to a few seconds of a song on the apas. They don't really imvestin a whole album. It's all about the single. She has lige almost 270 million as aright now. But she knew, she knew,. she and her team knew, that this is where the biance fans lived. And she went right to where they were.

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