The Current State of Social Media- Nikita Walia-Blank
Inspiring Futures - Lessons from the Worlds of Marketing and Advertising
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What Problems Are We Really Solving as a Brand?
"I don't think anyone is truly trying to ask themselves, like, what problems are we actually solving as a brand," he says. "A lot of stacks that look like someone goggled the total market size of whatever category they're trying to attack." He adds: 'It's sort of like the reversed, reversed thinking on strategy'
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