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How to 10x A Boring Business With Marketing | Codie Sanchez (#140)
Marketing Against The Grain
How to Get the Supply to Man Back in Marketing
We've devalued trades, we've kind of glamorized knowledge work and not the kind of core trade day-to-day work that we all need to actually survive as a society. I think the big gap there is just how do we get the supply to man back in those types of businesses from a workforce perspective? It's also interesting because the numbers are so skewed from what the narrative is. The average pay in marketing is somewhere around $36, $37,000 a year.
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