James Patterson is one of the world’s most successful authors, having sold over four hundred million books.

In this episode James takes us through the challenges of his career and the ‘Eureka moment’ that made him quit marketing and become a full time writer. Having co-authored books with Bill Clinton and Dolly Parton, James explores how to best build relationships, earn trust and the importance of laughter. Having grown-up working class, and gradually made his way to the wealthy upper class, James explains how authenticity is key within his work, and personal, life.

Finding the thing at the core of everything he does is key to Jame’s work, if he can find the core of every book the story can truly begin. Jake, Damian and James discuss how he keeps an inventory of his strengths and weaknesses, the importance of exploration and the value of education.

Warning, there is swearing in this episode.

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