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14min chapter
TikTok Updates: Shopping Tools, Creator Features, and More
Social Media Marketing Talk Show
TikTok's Shopable Content and Creator Tools
Exploring TikTok's introduction of shopable content and creator tools, discussing implications for creators and product-based businesses. The chapter analyzes potential impacts on viewer engagement, product recommendations in videos, and concerns about muted content due to copyright issues. Additionally, it covers the collaboration between TikTok and Adobe Express, introducing a content creation tool for efficiently integrating TikTok trends.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode