Ep 302: The Road to 9 Figures with Cody Plofker from Jones Road Beauty (Plus Cody’s YouTube and Meta Ads Funnel Breakdown)
DTC Podcast
How to Make Your Facebook Ads Work for You
Ben: We go landing page first. Where does the quiz fit in? I know that's a custom thing for you guys, not your advice necessarily to everyone but because the quiz would still go to a landing page and you're also trying to sell. Ben: For us, the call to action is just find my shade and all the buttons just say find my shade. But we're testing, we're doing a lot of gift with purchase stuff, which we're changing to unlock offer for the button, but it's still going through a quiz.
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