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Adding Diversity to Your Influencer Marketing - LaToya Shambo

The Agents of Change Digital Marketing Podcast

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How to Measure the Success of an Influencer Marketing Campaign?

Brad E'e sat through a million discovery calls, and the key take away in all the calls is that most don't have a k p e. So if you're looking for actual conversion, then it might behove you to really pay attention to the kind of influence that you want to work with. Brad: "The call to action isn't to be hegel, follow this brand. That isn't easy to do"

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