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107. B2B Storytelling Strategies that Convert Decision Makers
B2B Mentors
AI and the Future of Marketing
Connor: We're seeing the rise of AI Connor. And this is exciting. I use a lot of different AI tools now pretty much every day as a marketer, not just me. The thing that none of us had considered until just recently is that in the very near future, we as marketers will be marketing to AI, not to humans. So there's a whole new door that's opening for marketing that folks coming out of school right now are going to learn and become native in.
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