Week in Review: Luxury's vertical integration, slowing U.S. spending and the rise of the celebrity co-designed capsule
The Glossy Podcast
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The Role of Celebrity in Fashion
Luxury brands are tapping into that not just by having a celebrity in their marketing or having them on the runway show, but now like bringing them in and having them fully co-design a collection. In our luxury briefing again this week, there was some research that we had commissioned through Saxoth Avenue. And one of the big ones for younger people was inspired by an influencer or a celebrity.
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