3min chapter

TED Climate cover image

An action plan for solving the climate crisis | John Doerr and Ryan Panchadsaram

TED Climate

CHAPTER

Climate Change - What's Your Message to Your Business Peers?

John Riant says climate change has been under hiped. We need to scale up what we have as well as invest in the future, he writes. Carbon neutral fuels need to be developed and the cost needs to be driven down. The goal of all this is to take these green premiums, and if they can become green discounts, we'll see this technology everywhere.

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