How to Be Innovative in Marketing Your Own Business

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Ellen's advice is tactical and actionable for anyone listening. Go back, revisit your client flow. Look through those email templates. Are there little tweaks you could make based on all of that advice that Ellen just shared right now today? It can take two minutes. That's it. Jump into a template and conclude it with a question. End with a strong question.

What is it like to go from a cubicle to being the CEO of your own company? Five years ago, Ellen Yin quit her corporate marketing job without a backup plan. She then turned a single $300 freelance contract as a marketing consultant into a seven-figure business.

In this conversation, Ellen is sharing what that journey looked like for her, how some independent business owners go into entrepreneurship without realizing they want to run a business in the first place, and how you can begin embracing your inner CEO. Plus, we’re discussing the science of asking questions and the one mistake you might be making when you close out your emails!

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Review full show notes, resources, and transcript at podcast.honeybook.com.

Sources Mentioned in this Episode:

JSTOR 1993 Study

Journal of Applied Psychology Study

Hubermanlab.com

Huberman, Andrew. “Using Play to Rewire and Improve Your Brain.” Huberman Lab Podcast

Siviy, Stephen M., and Jaak Panksepp. “In Search of the Neurobiological Substrates for Social Playfulness in Mammalian Brains.” Neuroscience & Biobehavioral Reviews, Pergamon, 15 Mar. 2011

Mcleod, Saul. “Social Roles.” Social Roles and Social Norms , Simply Psychology, 2008

Google Study on Psychological Safety

Cubicle to CEO Podcast Income Reports

Connect with the Guest:

Ellenyin.com