Terri Martin on why and how to market yourself
Future Women Leadership Series
00:00
The Importance of Confidence in Marketing
You have to back up the whole story with ability. You don't want someone who's just saying it and there's nothing to back it up. All comes back to confidence, which is something that I talk about repeatedly. To properly market a product in a service, ultimately you try and solve a problem for your audience. Equally so, when you're marketing yourself, you're trying to make a connection with your audience and hopefully they can see something in you. People are more open to hearing about yourself and your stories versus just pushing a product in service all the time.
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