Join us for an insightful episode where we explore the digital transformation journey at Vanguard with Marco De Freitas, Chief Product Officer for Vanguard's Personal Investor Business, and Amber Brestowski, Chief Product Officer for the Retirement Business.
Discover how Vanguard is modernizing client journeys, enhancing products, and building platforms that promise superior investment experiences. Marco and Amber share their strategies for leveraging AI and behavioral science to redefine client interactions, all while maintaining a strong focus on customer outcomes and innovation.
Whether you're interested in digital transformation, product management, or financial services innovation, this episode is packed with practical insights that you won't want to miss. Want to learn how Vanguard is leading the charge in transforming financial services? Tune in for the full episode.
You'll hear us talk about:
- 10:32 - Aligning Strategy with Product Execution
Amber discusses the importance of aligning product strategy with business goals at Vanguard. She emphasizes setting the right incentives and problems for product teams to solve, ensuring they focus on creating superior client experiences that drive competitive advantage.
- 22:56 - Experimentation in Client Modernization
Amber shares how Vanguard uses a North Star approach with key OKRs to drive outcomes. She outlines strategies for engaging clients and improving retirement readiness through behavioral finance and agile experimentation.
- 35:05 - Balancing Innovation and Optimization
Marco talks about Vanguard's approach to innovation, stressing the importance of client-centricity and empowering teams to innovate. He explains how a portfolio approach allows for both incremental improvements and moonshot projects, fostering a culture of continuous development.
Episode Resources:
Timestamps:
00:00 Coming Up
01:05 Intro
09:10 Amber's Career Journey
12:11 Marco’s career journey
18:06 Modernizing Client Experience
22:56 Experimentation in Client Modernization
31:04 Aligning Business Strategy with Product Execution
37:43 Behavioral Science in Digital Experiences
46:50 Tackling Digital-First Transformation Challenges
49:58 Closing reflections
