238 (Sell) Asking The Right Questions on Cold Calls (Josh Braun, Braun Training)
30 Minutes to President's Club | No-Nonsense Sales
Maximizing Cold Call Success Through Strategic Questioning
This chapter discusses strategies to enhance cold call connect rates, emphasizing the importance of accurate contact data and understanding prospects' needs. It highlights the value of asking insightful questions and engaging leads in meaningful conversations to uncover real obstacles in the sales process.
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