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Money 2.0: Why We Bust Our Budgets

Hidden Brain

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The Hidden Brain

psychologist abbe susman studies this trap. She also explores ways to turn this trap into a kind of super power that can improve our financial lives. Abby: I want to take you back to your first job out of college. You are a research analist at the investment banking firm golman sacks. Your task was to analyze the economics of the airline industry. And so one of the things that i noticed was that these types of expenses that were listed as non recurring ended up actually occurring with quite a bit of frequency.

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