Empathy in the Inbox: Crafting Prospect-Focused Pitches with Arianne Hatfield
Enterprise Sales Development (CIENCE)
Leveraging Generative AI for Innovative Market Strategies
This chapter explores the effective use of generative AI tools to improve business processes and marketing strategies. It features a creative experience from a company Hackathon, demonstrating how ChatGPT and Lead IQ can enhance account-based research and personalize outreach efforts.
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