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E1015: Open Office Hours LIVE! Jason helps founders with their biggest challenges: gaining interest from investors, scaling while bootstrapping in a niche market, automating operations tasks, acquiring national customers & focusing on customers in the cannabis compliance space @ WSGR

This Week in Startups

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Navigating the Luxe Equestrian Market

This chapter explores the rebranding of Saddle Shop to EQ, focusing on the challenges of sourcing luxury equestrian apparel and adapting to modern e-commerce practices. It discusses the intricacies of scaling a niche marketplace, managing customer relationships, and the importance of financial prudence for bootstrapped businesses. Additionally, the chapter highlights strategies for attracting investor interest while emphasizing organic growth and innovative marketing in the equestrian fashion sector.

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