SchoolCEO: K-12 Marketing + Communications cover image

The Complete Guide to School Marketing: How to Create Brand Advocates

SchoolCEO: K-12 Marketing + Communications

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Building Advocacy Through Thoughtful Engagement

This chapter shares a personal story about the significant impact of school reputation and staff interactions on new families. Through the host's experience of enrolling their daughter, it highlights how effective communication and outreach can turn parents into advocates for their children's schools.

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