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The emergence of product marketing consultancy | Shirin Shahin

Product Marketing Life

CHAPTER

Product Marketing

There seems to be more awareness of product marketing focus agencies and independent freelance consultants lately. Why do you think the role of product marketing lends itself so well to an agency or freelance based approach? Well, I think we are biased being in the product marketing world that we are seeing it more and more in product marketing,. But I actually think I'm seeing it more generally, not just Product Marketing.

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