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Masters of MEDDICC - Authenticy & Trust with Richard Dufty - Episode #18

MASTERS OF MEDDICC

CHAPTER

Quality over Quantity in Sales

This chapter emphasizes the significance of prioritizing quality interactions in sales over mere volume, advocating for a deeper personal engagement with customers. It explores how curiosity and authenticity can foster meaningful relationships, enhance trust, and ultimately drive long-term loyalty in an increasingly AI-driven sales environment.

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