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4min chapter
Because Labels Don't Develop Artists, godmode Steps In
The New Music Business with Ari Herstand
The Deliberate Release Strategy of Triple J
We spent $0 in this country until 2019. So we spent all of our money in Australia and mostly in a little bit in the UK or France. And he was selling out, you know, 600 cap rooms in Australia six months after releasing that first music. We wanted it to be like a weird thing that was coming kind of at a left field because we wanted that to be how people encountered it.
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