2min chapter

Doing It Right with Pandora Sykes cover image

The many myths of fast fashion, with Venetia La Manna

Doing It Right with Pandora Sykes

CHAPTER

Is Fast Fashion Getting Faster and Faster?

The Guardian described Fast Fashion last year as low price, low maintenance and low risk. The clothing is so cheap that we buy masses of it and throw it away or give it to charity shops who don't even want it. We're in this place where it feels as though it's getting faster and faster because it is. I think there was some exciting stuff happening at the moment. There have been a couple of watchdogs recently that have found brands who are greenwashing and called them out for it. And also fines and sanctions that will actually make it unattractive for big corporations to act in certain ways.

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