The Intrinsic Value Podcast - The Investor’s Podcast Network cover image

MI028: Learn to be Indistractable with Nir Eyal (Personal Development Podcast)

The Intrinsic Value Podcast - The Investor’s Podcast Network

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How to Build a Competitive Moat Around Your Business

The hook model is an experience designed to connect the user's problem with a company's product. The way you form a habit is these four basic steps: external trigger, internal trigger, action and investment. This last phase is really unprecedented because it was always hard to customize products for customers.

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