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John Joseph Wants You To Wake The F*ck Up

The Rich Roll Podcast

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You Know, You Need to Put Cheese Inside the Fuckin Crust

i know a guy who's very, very high up in the fast food business. He was telling me that there's like a convention or some kind of cabal where these companies get together and talk about how they're going to survive. And their mentre is basic: defend, deny, delay, diffuse,. It's like it's a page right out of the tobacco industry play book. Or enosad, not too, not too distinct, or dissimilar the pharmaceutical industry. I mean, really, dude, you needed to put cheese inside the fuckin crust? Ha, ha, ha,ha. Really? That's necessary? Well, thisthow they have or they have a

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