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GTM 157: How ClickUp Scaled 17x and Cut CAC 3× — GTM Systems, Building Incrementally and Going from PLG to SLG | Gaurav Agarwal

The GTMnow Podcast

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From PLG to Sales-Led Growth

This chapter examines the transition from a product-led growth strategy to a sales-led approach, emphasizing the need for a cohesive growth system involving multiple business functions. It highlights the evolution of ClickUp's growth strategy, focusing on optimizing performance metrics and ensuring alignment across teams for improved customer experiences.

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