Creation, Running, and the Value of Discipline

Bulldog Manufacturing is a student-run light manufacturing company inside Alden High School 60 miles south by southwest of Rochester, New York. It is a real shop with real tools, real deadlines, and real customers, where teenagers do CAD and design, quoting and invoicing, marketing and sales, production planning, quality control, and shipping, with money and reputation on the line. Max Marzec and Lydia Wrest are two members of Bulldog’s leadership team, and they are my guests today. Max is Bulldog’s CEO, so he’s carrying operations and customer accountability in ways that will feel familiar to anyone who has ever had to deliver on a promise. Lydia is Bulldog’s design director, living in that space where creativity meets constraints, where an idea has to become a thing that works and then become a thing that ships. They’re also full time high school students, which means they are constantly crossing a border between two worlds: the traditional classroom and a purpose driven environment where the work does not care about your seat time, but about your choices you make, minute to minute.

Here’s what’s coming, listeners. We’re going to start by dropping you into Bulldog Manufacturing on a busy day, a walk through the sights, sounds, and smells, the rhythm of a team moving with purpose, and the little decisions that make a shop either feel alive or feel like school pretending to be work. Then we’ll get specific about quality, what it means in their world, how they decide something is truly ready to ship, and what happens when the team splits on whether “good enough” is actually good enough. From there we’ll take on a transition most schools never name out loud: the switch from school mode to Bulldog mode. Picture them walking out of chemistry and then heading into customer driven work with real stakes. What changes in your body and brain as you make that switch? What do you start noticing that a typical class does not ask you to notice? We’ll go into leadership too, not titles, the moments when standards slip, a deadline gets missed, someone’s feelings are on the line, and you have to choose between being liked and being honest, and we’ll ask what principles Max and Lydia are trying to live by so Bulldog does not become school with a boss. We’ll also zoom in on each of them as individuals. With Max, whose family speaks both Polish and English, we’ll use his resume as an artifact, including the QR codes that link to websites he has built, and we’ll go deep on how an internship at a law office shaped the way he thinks about the path forward. With Lydia, we’ll talk about what it means to be trusted with real tools, real standards, and real consequences, and about moments when that trust became real through a decision, a mistake, or a standard she had to defend. We’ll talk about Lydia’s school trip to Italy and how it shaped the way she sees buildings now that she wants to become an architect, and we’ll also bring AI into Bulldog Manufacturing, where it can genuinely improve the work and where it introduces risk. And we’ll close by honoring the giants. Lydia will reflect on the trade lines in her family and what they taught her about real learning. Max will shout out Mr. Allen Turton and name one concrete way he wants to pay Allen’s coaching, guidance and mentorship forward to the next generation. Our audio engineer is the talented Evan Kurohara. Our theme music is provided by the master pianist, Michael Sloan. If you have insights or comments about this episode, email me at joshreppunproductions@gmail.com.