Engaged: Designing for Behavior Change with author Amy Bucher
Rosenfeld Review Podcast
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Engage: Designing for Behavior Change
Sally Kohn: Here's your book on behavior change design. It's called Engage, Designing for Behavior Change. Why haven't we seen the same sort of penetration of design by behavior change thinking? Is there some disconnect? She says she was trained in this very classical academic sense and got a PhD in psychology. The academic job market's gotten really tight; more people are graduating looking for them.
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