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Tupac vs Biggie, CRE Edition

The Promote Podcast

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From Diamonds to Developments

This chapter explores the journey of a former diamond trader who ventures into high-stakes Manhattan real estate development, illustrating the risks and rewards inherent in the industry. Through vivid anecdotes and parallels between diamond trading and real estate, the narrative unveils the challenges faced by developers, especially during market downturns. The chapter culminates in a dramatic project acquisition involving a major player like Tesla, shedding light on the cutthroat dynamics of distressed asset acquisition.

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