The Problem With Closure

The sharing between 2014 and 2015 fell 5.5%. But underneath that, personal sharing, so like, look at us here or look at my dinner or something like that, instead of news, fell 21%. At the same time, the increase in messaging apps like WhatsApp and Facebook Messenger and Snapchat, that grew 25%. And so what we're seeing is like, I want more control back of who I'm sharing stuff with, what I'm doing and a little bit more privacy.