An online business is very similar to real estate. While it can be more volatile because things change all the time in the online business space, I would argue it gives you far more control over any other investment out there. For example, let's say you bought a content site for $40,000, which roughly will get you a site making $1,500 to $2,000 cash flow net profit every month. You would be hard pressed to do that same deal in real estate. A two-week test that we call conversion rate optimization that tests your affiliate links could lift that income up by 20% within the first month.
Investing in online businesses is a relatively new asset class for most investors. But can be a great place to invest some of your portfolio. If you ever wondered how do you invest in websites this episode is for you. Gregory Elfrink from Empire Flippers walks us through the process of buying an online business and gives us the ins and outs of this asset class.
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