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RV 78 - Refining & Redefining the Sales Game | Power Producers Podcast

GTM Live

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How to Make Sales Easier

The people that are actually actively buying stuff is going to be somewhere between one and three percent of the entire market. That leaves 97 to 99% of the market that aren't actively buying. If they're not interested in buying, why do they want to waste their time taking a 30 minute call with your sales team or trying to pick up a cold call or answer an email?

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