
Happy Pacifists
REWORK
00:00
What's the Relationship Between Violence and War?
The way we conceive a violent rhetoric is that it primes a certain set of associations. In one study, they asked participants to imagine they were employees of a direct sales company. Some people were told the message came from their own ceo. Other people were told it was a message that the c o of a rival company gave their salespeople. We have the old adage, all's fair in love and war. You might not lie in a normal context, but if it's War then there might be more justification for that.
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