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Ep 407: 3 Unexpected Reasons My Latest Launch Completely Failed (PGSD Launch Debrief)

The Perfectionism Project

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The Importance of Expenses in the Quarter

The revenue generated from this launch didn't cover our expenses that related to the launch. To get a full picture you need to also know what expenses were incurred to generate that revenue and were those expenses more than the revenue generated, he says. "If you are comparing yourself to other people who might be producing higher quality content than you or having bigger launches than you especially if you're just by yourself right now"

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