4min chapter

My First Million cover image

Lessons From Billion $ Founders, The Nelk Boys, & More

My First Million

CHAPTER

Do You Have a High Vulnerability Customer Acquisition Model?

Billion dollar companies are almost never boot strapped, so you can't have to know that going in. If you're going to build a billion dollar company, you almost certainly are gong to raise money. They need to have an a plus mission. And secondly, you need to have a high velocity customer acquisition model. Every business wants one, pretty much. It's somethingyou are just going to ask yourself, do i or don't i have a high Velocity customer acquisition model?

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