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The Illusion of Choice
There are four crops that grow into our food, wheat, rice, corn and soy. And sometimes they're mixed with four different meats, lamb, pork, chicken and beef. You can then rebuild almost anything you want from those ingredients. But to make it palatable, you need to flavour it, emulsify it, stabilize it and texturise it. We know that ultra processed food is the leading cause of loss of biodiversity. It's the second leading cause of carbon emissions. Who's really profiting from this system?