This book has made several all time crime and mystery novel lists. It spent like 35 weeks on the US bestseller list. You need a good brand so that nobody associates you, the podcaster with your international best-selling mystery series. If you need to bring your brand in from the cold, I suggest a website from Squarespace. They give you beautiful drag and drop tools, nice templates. And they have 24 seven customer support to support you whenever you need help.