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Crisis Communications - Episode 704

Living Free in Tennessee - Nicole Sauce

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How to Schedule Downtime in a Crisis Communication Situation

You have an idea of what they're going to throw at you before you get in there. I used to have a worksheet at the front desk when I worked in public policy of media requests ask these questions. And then next schedule help if you need it if you unleash a really big shit storm you're going to need help. It's so important to know that because if you let yourself get really riled up about being called a poopy head all they see is negative face and anger. Instead of these are the facts we in fact did this wrong and apologize for that. These are the steps we are taking to make amends"

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