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2min chapter
Samsung's Benjamin Braun on the Olympic sponsorship and minimax marketing
OnBD with ALF
The Future of Subscriptions and Consumer Empowerment
This chapter delves into the hurdles faced by subscription businesses, particularly the rising ease of cancellation due to technology and legislation. It emphasizes consumer autonomy and introduces the idea of multifunctional devices to improve communication in daily interactions.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode