
The Dolo Debate - Is Pharma Paying for Prescriptions?
The Morning Brief
00:00
Pharmaceutical Industry - How to Influence the Doctors?
pharmathedical industry does get this bad reputation pretty frequently across the world. In india, it happens more because of this entire breathless race for copies. And the only way you can do is probably to influence the doctors. It starts with a very small point, like giving gifts,. But then this has kept on growing, and it's grown so big that it became a bad habit... So start of two thousand, 15 the government actually said that, ok, let's do a voluntary code of conduct. Now there is a pressure now that we should make it a statutary requirement. The uthypiemp makes it very, very clear that no gifts, no inducements
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