Oppenheimer, Zoe Saldana, The WGA and SAG Strike
CBS News Sunday Morning with Jane Pauley
The Origins of the Word Blockbuster
The term "blockbuster" came from the name of a devastating World War II bomb. The word was used to sell films in the late 1940s and 50s, first as a way to lure audiences back from TV by promoting grand epics often on a biblical scale. For every big budget blockbuster, there are nearly as many big budget bombs,. John Carter, the Lone Ranger, the Adventures of Pluto Nash; famously, Ishtar.
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