Synovus Bank: The Journey to Become a Digital Bank
Banking Transformed with Jim Marous
00:00
What Does That Tell Us Beyond Satisfaction?
Stonovis is using analytics to register behaviors and actually provide alert to our commercial clients. The data will tell you when somebody might be at restoratricion, because you start to see trikle effect of funds going out. We feel thik. We have great relationships with people. But as you and i know, it's a survey or whether it's, you no, an exchange and, you know, a ball game or grocery store, they don't tell you everything. You know what? If you flood their box with things that aren't superrelevant for that customer, then the tool becomes less crediblefor us.
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