The Secret Billionaire

There's a book called a secret, the secret billionaire. It's about a guy who started the duty free shops and airports 60 to 70 years ago. He had to go through these intermediaries and donate money to like philanthropic stuff. The sexiest thing you can do is build a wildly successful company and have it be totally secret. You just got to kind of recognize that like he'll whisper again,. Right? That's just a thought.