The Danger of Making Games That Rely on Mainstream and Trying to Build Games for the Mainstream

Kenny: There is a danger to making games that rely on mainstream and trying to build games for the mainstream. When you do that, what you're usually doing is making a game that leverages the context that you exist in. And people who are coming to it with a new context have a hard time understanding it because all of the things that were like in the ether around video games are not there anymore.